
With the submission ‘bayer04.de - Digital Brand Experience under the Cross’, Bayer 04 won silver in the ‘Design/User Experience’ category at the 2024 German Digital Awards, organised by the German Digital Industry Association (BVDW).
At the 2024 VEGA Digital Awards, the website received six platinum awards in the categories ‘Homepage’, ‘User Experience’, ‘Best Responsive Design Mobile’, ‘Best Content’, ‘Best Data Visualisation’ and ‘Redesign’ as well as gold in the ‘Sports’ category.
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Holger Tromp, Director of Communications at Bayer 04: “We have received a lot of positive feedback on the website from our fans. We are delighted that our work has now also been rated so highly by juries with digital expertise based on objective criteria and in comparison with numerous international brands. My thanks go to Heiko Schulz and the entire team for the realisation and the support of the lead agency I*AM, as well as to everyone involved.”
About the German Digital Awards (DACH):
This award has been one of the most important for digital, creative excellence in the DACH region for 10 years. It is organised by the German Digital Industry Association (BVDW), which is also the organiser of the annual DMEXCO in Cologne.
Bayer 04 won silver in the ‘Design/User Experience’ category, which belongs to the ‘Digital Products and Platforms’ category.
Other winners in this category:
About the VEGA Digital Awards (International):
The Vega Digital Awards is an international competition that honours outstanding achievements in digital communication. Entries are judged in the areas of website, video, mobile, social, animation, marketing and podcasts.
Bayer 04 won the highest honour of platinum six times and gold once in the ‘Website & Mobile Sites’ category.
Other winners in this category:

Edmond Tapsoba has signed an early extension to his contract with Bayer 04 Leverkusen. With two years left on his current deal, the 27-year-old Burkina Faso international has extended his contract until 30 June 2031. The centre-back joined as a young talent from Portuguese top-flight club Vitoria Guimaraes at the start of 2020.
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A special surprise: during the preview for the 'Fierté Burkinabè' documentary about Edmond Tapsoba, Bayer 04 directors Fernando Carro and Simon Rolfes announced Tapsoba's contract extension until 2031 together with the centre-back. He then spoke to Werkself-TV about his time in Leverkusen so far and future ambitions...
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This evening was deeply moving: At a really special setting, Bayer 04 exclusively presented the specially produced documentary ‘Fierté Burkinabè’ ("Burkinabe Pride") about Edmond Tapsoba on Tuesday. For the preview at the BayArena, the parents of the Werkself player and other close companions travelled all the way from his African homeland Burkina Faso. The 45-minute film shows Tapsoba's extraordinary career from his beginnings in Ouagadougou to Leverkusen as well as the work of his foundation "Fondation Edmond Tapsoba", with representatives from Burkina Faso also present. Fans can watch the documentary free of charge on Werkself TV and YouTube from Wednesday night at 20:00 CEST.
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Bayer 04 have signed left-back Carolin Simon from champions Bayern Munich for the coming season. The 33-year-old former Germany international, who played for Leverkusen from 2013 to 2016, has signed a contract to 30 June 2028.
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Bayer 04 Women have strengthened for the coming season with the signing of Lobke Loone. The 23-year-old Dutch striker joins from Utrecht on a contract until 30 June 2028.
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