The first stop was at the Bayer AG headquarters in the south of São Paulo. Some 200 guests were present including a large number of Bayer employees. The event was also streamed live to other Bayer locations in Latin America. Simon Rolfes talked about the long-standing connection between Bayer 04 and the country through Brazilian players who have appeared for the Werkself, and he also once again reviewed the historic double winning season.
"We know we already have a lot of fans in Brazil for decades through our history with lots of Brazilian players. We also have a strong connection to the Bayer Group here," said Rolfes before adding: "Therefore, it's important for us to be here on the spot to share last year's fantastic season with you. Bringing the trophies here goes without saying for us because Brazilian players and fans were always, and are now too, an important part of our success." Afterwards Rolfes fielded a host of questions in a relaxed session with the audience. Of course, selfies with the three trophies were in great demand.
Arturo Sánchez, president of Bayer Consumer Health Latin America and Asia/Pacific, was also delighted: "I'm happy to be able to welcome Bayer 04 here. I believe there are a lot of parallels between the Bayer company structure and a football team. In our company we have to produce results and always think about the strategies needed so we can win in the market. And in football it's about being successful and dealing with the challenge of meeting the constant pressure. Bayer 04 were outstanding in that respect last season. We are proud to be part of it." Rolfes, Paulo Sergio, Bayer 04 legend and 1994 World Cup winner, plus Kim Falkenberg, head of recruitment at Bayer 04, rounded off the afternoon with an official presentation of a jersey to Sánchez.
Later in the evening, there was a Champions Night organised by Bayer Brazil for partners and invited members of the media. Here too, the trophies were the most popular subject to photo. Sergio provided an emotional summary of the day: "Being a Bayer 04 ambassador and bringing the club closer to Bayer Brazil and the people here in my home country means very much to me. I've worked towards achieving that."
Rolfes, Sergio and Co. have a meeting with the German-Brazilian Chamber of Foreign Trade on Wednesday. Bayer 04 are also set to conclude a partnership with the Plastiks company and visit a green mining recycling station.
Bosnia U19 international Kerim Alajbegovic is moving from Bayer 04 Leverkusen's youth set-up to Red Bull Salzburg. The talented attacking midfielder has signed a long-term contract with the Austrian club. At the same time, the works club secured a buy-back option for the 17-year-old, who was one of the mainstays of the Leverkusen U19s.
Show moreThe Werkself are away to Premier League club Chelsea in the final pre-season friendly. The game against the current holders of the UEFA Conference League is on Friday, 8 August at Stamford Bridge with the kick-off at 20:00 CEST. Read on for information on ticket sales.
Show moreThe Werkself are away to Dutch top-flight club Fortuna Sittard in the third pre-season friendly. The match is on Friday, 1 August at the Fortuna Sittard stadium with the kick-off at 19:00 CEST. Read on for information on ticket sales.
Show moreThe Werkself are away to VfL Bochum in the second pre-season friendly. The match is on Sunday, 27 July at the Vonovia Ruhrstadion with the kick-off at 18:00 CEST. Read on for the latest information on ticket sales.
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