The new app is here – Bayer 04 at your fingertips

Individuality is a priority with the app: Users of the new digital facility also have the opportunity to compile Black and Red content as required according to preferences and interests. That includes stories and push notifications from different areas such as Werkself, Women, Youth, Fans, offers and much more. That means users can exclusively select content of interest.

Individualisation and personalisation of content with the log-in function, ticket display, digital membership card and much more make the new app an indispensable assistant for every Werkself fan. The Bayer 04 complete package – everything available everywhere at any time.

the matchday expereince: Live and interactive

The new digital tool also turns Werkself matches into an all-round interactive experience where fans and users of the app can actively participate in surveys or quizzes. The live aspect is increasingly in focus on the new matchday site with live text updates plus all live data, scorelines and stats all in the same place.

The Werkself squad is shown with player-related stats, and social media posts, news and images. The new app also includes a detailed overview of the Women’s squad as well as a Black and Red fixture list.

The new Bayer 04 app is available now from the App Store (Apple) and Play Store (Google Android). >> Download here <<

Stories from Bayer 04: Crossmedia and interactive

The new Bayer 04 app connects all Black and Red digital channels for the first time. The horizontally presented and continuously updated stories contain news, videos and quote tiles plus surveys and quizzes as well as social media posts from the club, the players and other stakeholders at Bayer 04. The tool is a central source of information for all Black and Red content.

Everything on the Werkself matches at a glance – that is only available on the new Bayer 04 app. On the matchday page you will find the live text updates with a new look as well as live stats, line-ups, tables as well as scorelines from other games played at the same time. Werkself Radio can be turned on with one click. Thanks to varied surveys and quizzes, you will be close up to the Werkself match action instead of just watching from the sidelines.

Individual, personalised and always available: With the new Bayer 04 app, you log-in with your access details and your tickets will immediately appear in your profile. You can select the QR code with one click and enter the BayArena without any problems. The app also serves as a digital membership card. Your personal profile including individual photo as well as the new Werkself shirt with choice of name and number complete the unique Black and Red personal experience.