
Can you imagine the world today without social media? Would you like to see that? We definitely wouldn’t! We love social media! Because Facebook, Twitter, Instagram, Snapchat and co. provides us with the opportunity to communicate and interact with our fans that was not available in the predigital age. We grow closer together and can exchange opinions whenever we want. And it is clear there is now a huge Bayer 04 community that shares a passion or at least a liking for the Werkself.
That is why we are providing loads of space for social media on our new website. And, indeed, in a wide range of areas. For example in the shape of social hubs. That means presenting groups of posts on the most popular channels such as Facebook, Twitter and Instagram. Such social hubs can also be found on the players' pages. Our Werkself lads are avid users of digital communication. So the player page provides a social hub that includes the official channels of our pros. We also do the same on the Bayer 04 Women's page.
Our home page has a social hub with a selection of the most up-to-date and cool posts on Facebook, Twitter and Instagram. In the fan zone, we also present Bayer 04 fan information (Facebook). And, on the matchday pages, contributions with the match hashtag are visible for the relevant games.
That means our fans can enjoy the colourful social media world of Bayer 04 at a glance without being actively involved on the particular platforms and without having to search too much.

Bayer 04 Leverkusen have signed Spanish left-back Miguel Gutiérrez from Napoli. The 25-year-old has signed a contract with the club to 30 June 2031. Gutiérrez came through the youth ranks at Real Madrid; he moved to Italy a year ago from Girona, and he played a key role for Napoli with 36 appearances. The big Italian club finished last season as runners-up in Serie A.
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New signing Miguel Gutiérrez arrives in Leverkusen having won the Champions League, the Spanish league title and an Olympic gold medal. However, the 25-year-old Spaniard, signed from Napoli, is looking to the future – he wants to write the next chapter of success with the Werkself. Bayer04.de takes a closer look at the skilful, attack-minded left-back, who will wear the number 3 jersey.
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The Werkself's training camp in Weimarer Land all in one place: in our daily blog you'll find all the insights and updates from the day. Day three (Tuesday 4 August) begins with a thorough open session on the pitch. After lunch, some players have media engagements at the team hotel, and then the team come together for a barbecue in the evening.
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Nine matches against teams from nine countries, two penalty shoot-outs won, and encounters that went far beyond football: As with last year, the Inklusionswerkself enjoyed an extraordinary week at the Genuine Cup 2026 in Houston, USA, and made memories that will last a lifetime. This year, the Leverkusen side took part as Germany’s official representatives and, accordingly, took to the pitch in Germany kit. Together with 53 teams from 53 nations, the Black and Reds once again sent a powerful message of inclusion and participation – and also impressed on the pitch by winning their group.
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