Back
5.04.2019Bayer 04

Makeover for Bayer 04 web shop

Following the new look for the Bayer 04 website at the start of the 2017/18 season, the web shop also has a new appearance. But that's not all: everything is quicker, easier to see, and more modern. Bayer 04 fans can enjoy many developments and Innovations.
NEU_Unser_neuer_shop_Var_1.jpg

Werkself supporters can get everything a black and red fan's heart could desire at the new online shop – from official first team shirts and training kit through to fan merchandise for leisure activities or at home and a selection of camps for the Bayer 04 Soccer School. It's easy to choose the right membership online and add it to your basket online.There's something for everybody!

The new web shop reflects the design of the Bayer 04 website. In the black and red colours of the club and with lots of big photos the site is really eye-catching. There is also a lot of new content at the shop. Current offers and promotions stand out on the home page – you can see what's new in the black and red world straight away. And, thanks to the responsive design, the whole shopping experience is available on the move – whichever device you have in your hand. And, to cap it all, the shop loads faster than before. We have also revamped the 'My Account' section: All information on your order is easily visible and you can track your orders or view and change your personal details.

player pages and short configurator

The player pages are also new. Every Werkself pro has their own page at the new web shop. In addition to player information, you can also find the individual players' favourite products. A little taster: Lukas Hradecky likes the Bayer 04 wheat beer glass, Julian Brandt counts the Playstation controller in #B04eSports look as one of his favourites and Jonathan Tah thinks the 'Laurel' hoodie from the current range should be in every Werkself fan's clothes cupboard. Have a browse– you'll definitely find something to go with your personal favourite. And if that's the shirt of your favourite player then it's easy to sort out in 04 simple steps using the new shirt configurator.

provide Feedback and win

How do you like the new shop? Just take a look: Click  HERE to get to the shop. Do you have any comments for us? Are there mistakes or things we can improve? We look forward to your feedback and your support in setting up our new web shop. As a thank you, we will hold a raffle of all feedback entries up to 30 April 2019 and give away three footballs, a premium hoodie, signed by all the players who were at the filming of our videos for the new shop. Send an e-mail to info@bayer04.de marked 'New web shop' or just use the contact form.

Related News

Ibrahim Maza
Bayer 04 - 10.11.2025

Ibrahim Maza honoured as best Algerian young player

Bayer 04 midfielder Ibrahim Maza was honoured in Paris in the Best Algerian Young Player category at the Fennec d'Or awards for the Algerian Footballer of the Year, organised for the first time by the football journal La Gazette du Fennec. "It's an honour for me," said the 19-year-old, delighted with the award.

Show more
Lilla Turanyi
Women - 09.11.2025

'Work the momentum in our favour': Women travel to Freiburg

On the back of two wins within four days, Bayer 04 Women round off an intensive Bundesliga week in the Black Forest. Roberto Pätzold's side have the chance to move back up to third place against SC Freiburg in the final fixture of Matchday 10 on Monday (18:00 CET) and draw level on points with second-placed VfL Wolfsburg.

Show more
Grimaldo für Spanien im Einsatz
Bayer 04 - 09.11.2025

Internationals: Nine Werkself players called up by their countries

The last international break of this calendar year features the final qualifying matches for the 2026 World Cup in the USA, Canada and Mexico. An overview of who's playing where and when from a Leverkusen point of view.

Show more
Jubel nach Abpfiff mit den Fans
Bundesliga - 09.11.2025

Werkself Review #B04FCH: Going into international break with 'good feeling'

Never before have Bayer 04 led 4-0 so early in the Bundesliga, never before have they won a Bundesliga home match by a higher margin. Leverkusen's exhibition display against 1. FC Heidenheim 1846 produced many stories, records and debuts. While Kasper Hjulmand's side celebrated the rousing performance properly with the fans, Jonas Hofmann and Co aren't losing focus: "We have to be careful that we don't just praise ourselves. The games come thick and fast again after the international break." The Werkself Review has all the reaction and analysis of the 6-0 victory at the BayArena.

Show more