
The Bundesliga top goalscorer in 2012/13 will in future be in action in this role primarily in the areas of marketing, sponsorship, internationalisation and fans.
Kießling played for Bayer 04 between 2006 and 2018 making 444 appearances for the Werkself scoring 162 goals. He played in two games for Germany at the 2020 World Cup in South Africa. Up to the end of last season, Kießling was coordinator within the licensed department at Bayer 04 and he played a big part in the professionalisation of procedures and structures.
Kießling said about his new role: "After all that time I still felt the need to draw back from the day-to-day business of the senior squad and be in a position to gain a new orientation. I have a lot to thank the club for. I think the role as Club representative will be interesting and varied. This will maintain our strong connection – I'm excited for the new challenges ahead."

Special events for a special match: Bayer 04 are offering fans a varied programme of events at tonight’s home game in the Google Pixel Women’s Bundesliga against German champions Bayern Munich (kick-off: 18:00 CEST). Alongside a number of interactive activities, events to mark the DFB Sustainability matchday are also planned around the Ulrich Haberland Stadium. Read on in the matchday news ahead of the clash with FC Bayern.
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Following two close encounters against VfL Wolfsburg and away to TSG Hoffenheim, the Bayer 04 Women face another top side on Monday night. The Werkself host German double winners Bayern Munich at the Ulrich Haberland Stadium at 18:00 CEST to round off matchday 4 in the Google Pixel Women’s Bundesliga. Head coach Roberto Pätzold is counting on another spirited performance from his team.
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After the 2-2 draw at FC Augsburg on Matchday 3 of the 2026/27 Bundesliga season, Edmond Tapsoba and Christian Kofane spoke to Werkself-TV...
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Werkself TV shows the highlights of Bayer 04's 2-2 draw at FC Augsburg on Matchday 3 of the 2026/27 Bundesliga season...
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