Discounted merchandise includes Champions T-shirts such as a T-shirt capturing the pitch invasion moment when Florian Wirtz made it 4-0 against Werder Bremen on 14 April 2024, plus Champions scarves and Champions bedlinen. New offers include a "Champions babygrow". An overview of all the offers in the Champions Week can be found HERE.
The highlight of the Champions Week is the "Double season 2024 album", a book capturing the best moments of the historic 2023/24 season. The book is available from today, Monday at 10:00 CEST for €49.90 from the online shop and the Fanwelt.
Saturday 19 April, the final day of the Champions Week, will see the start of the sale of a superheroes collection. Bayer 04 fans can look forward to a large range of products with the superheroes look including T-shirts, hoodies and everyday items. The merchandise will be available in turn from 19 April. So keep your eyes on the online shop – and note the date!
Werkself-TV shows the highlights of the Bayer 04 women's 2-1 at TSG Hoffenheim on the 3rd matchday of the Google Pixel Women's Bundesliga 2026/27.
Show more
Starting with the 2026/27 season, Bayer 04 has created a permanent memorial space at the BayArena. In the upper section of Block A in the southeast corner of the stadium, Werkself fans can honour friends and family members with whom they have shared many special moments connected to Bayer 04. In the coming months, this space will be gradually expanded, in particular with the active support of the fans.
Show more
Bayer 04 has secured a new premium partner in DXC Technology, a leading provider of enterprise technology and innovation. The club has agreed a partnership with DXC running until 30 June 2028. At the heart of the partnership is DXC’s role as an AI integration partner. The company is integrating Bayer 04’s previously separate digital systems into a unified fan journey that begins long before matchday and extends well beyond the stadium visit. As a partner of the women’s team and main sponsor of #B04eSports, DXC will be supporting two promising sections of the club during this period. DXC will also gain significant visibility as the sleeve partner of the women’s team in the DFB Pokal.
Show more
Bayer 04 Leverkusen have secured a new premium partner in the form of DRIVIO. DRIVIO, already part of the club’s partner portfolio as a reliable car subscription partner for Bayer 04, will continue to support the club in this capacity and, with immediate effect, also join the premium group of companies that cooperate closely with the Werkself. The premium and car subscription partnership between Bayer 04 Leverkusen and DRIVIO will initially run until 30 June 2027.
Show more
“Welcome home” was the message from a visually emotional fan in the direction of Moussa Diaby after Wednesday’s open training session. The French winger had just appeared on the BayArena training ground for the first time in three years following his return to Bayer 04. And before he took time for selfies and autographs, Diaby spoke to the media. Fellow new arrival Guéla Doué was also in action but not with the team for now.
Show more
