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14.04.2026Bayer 04

Bring the BayArena home: Secure your ‘Unbeaten Champion Seat’

In the summer of 2024, the Werkself became the first unbeaten champions of Germany with an unprecedented run of 51 games without defeat. As part of the routine replacement of the seating at the BayArena at the end of the season, all Bayer 04 fans now have the unique opportunity to purchase one or more of the Unbeaten Champion Seats at the Bayer 04 online shop - and thus bring home a special memento. Season card holders in the seated areas can even secure their own Unbeaten Champion Seat, from where they experienced those emotional and unforgettable moments.
‘Unbeaten Champion Seat’

14 April 2024 was exactly two years ago to the day when Leverkusen went wild. At the home match against Werder Bremen, hardly anyone at the BayArena was able to stay in their seats after the 1-0 lead midway through the first half. When Florian Wirtz completed his hat-trick shortly before the final whistle and made it 5-0, the Black and Red crowd finally knew no bounds. A pitch invasion, tears of joy, cries of jubilation. German football champions SVB!

Whether it was last-minute goals against Hoffenheim and Stuttgart, brilliant displays as against Bayern Munich or spectacular goal fests - the long road to the first championship title in the club's history was characterised by unforgettable moments. A season for the history books, crowned by the historic run of 51 matches without defeat. All of this is captured in the Unbeaten Champion Seats set to be replaced in the summer.

To secure an unforgettable piece of history that will forever remind you of the first German league title win and the unique run, Bayer 04 are enabling fans to purchase one or more of these special stadium seats. A piece of Bayer 04 history for your home.

season card holders can purchase their own seat

All season card holders in the seated areas have the opportunity to secure their own Unbeaten Champion Seat via a personalised link up to and including 28 April - i.e. for a fortnight. The personalised link to their seat has been sent out via e-mail.

The price per seat - based on the historic unbeaten series - is €51. Members receive a ten per cent discount. In addition to the Unbeaten Champion Seat, the price includes a folder with a certificate, an Unbeaten Champion badge and an NFC sticker that provides access to exclusive champion content.

Unbeaten champion seats for all Fans

Bayer 04 fans without a season card in the seated areas can also secure one or more of the Unbeaten Champion Seats. They can choose between an Unbeaten Champion Seat in black or red. The price is also €51 - members receive a ten per cent discount.

All orders of Unbeaten Champion Seats include a document folder with certificate, an Unbeaten Champion badge and an NFC sticker that provides access to exclusive master content. Please note: It is not possible to select specific seats or seat numbers.

The original wall brackets for the seats from the BayArena are available for €11 for installation at home or in the garden. The option of a high-quality chair frame with oak legs and laser-engraved Bayer 04 logo is also available.

INFORMATION AND PRODUCTS

sustainable and regional use planned

In addition to the offer for season card holders and fans, Bayer 04 are also developing a concept to reuse the seats in the city and region in a meaningful way - for example at clubs, schools or community settings.

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