The first message on the new channel was a special one: Bayer 04 announced the contract extension to 2028 for Argentinian World Cup winner Exequiel Palacios on Tuesday afternoon. The number of followers grew quickly.
In future, high quality content plus exclusive photo and film material from behind the stage at the Werkself will be published on WhatsApp. The new channel offers the potential of being one of the most important communication platforms given the high number of users on WhatsApp.
Click here for the Bayer 04 channel on WhatsApp
WhatsApp information:
Users receive information and relevant notifications directly on WhatsApp by signing up to the particular accounts of people and organisations. These channels provide announcements in the form of text, links, images and videos. WhatsApp will be shown separately on the app separated from personal chats. Announcements via the channel will be one-sided with subscribers unable to respond. Instead, users can express their interest in the content of a channel by taking part in surveys or by reacting to announcements with emojis.
The German Football Association (DFB) has given Bayer 04 the Pitch of the Year award in the Google Pixel Women's Bundesliga for the 2024/25 season and thereby for the sixth time in succession. The Ulrich Haberland Stadium was once again named the best pitch in the Women's Bundesliga last season.
Show moreTo all Bayer 04 fans: The Fanwelt will be closed all day next Monday 30 June. This is due to preparations for the change of kit supplier from Castore to New Balance on Tuesday 1 July.
Show moreThe Bayer 04 Women have returned to the training ground. Werkself TV followed the first training session of the preseason at the Kurtekotten Performance Centre.
Show moreThe Bayer 04 Women's squad have started preparing for the new season six weeks after their last Bundesliga match. In warm sunny weather, coach Roberto Pätzold welcomed 23 players back to the training ground at the Kurtekotten Performance Centre for the first training session – including two of the four new players.
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