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13.02.2024Bayer 04

Barmenia strengthens commitment for Bayer 04 youth teams

As part of the contract extension between Bayer 04 Leverkusen and main sponsor Barmenia last year, an even greater focus was placed on the youth work of the Bundesliga club. Since then, the Wuppertal-based insurance company has held the naming rights to the Bayer 04 Performance Centre presented by Barmenia and the Bayer 04 Football School presented by Barmenia. Barmenia's extensive support for Bayer 04's young players will now also be visible at Kurtekotten for the start of the Leverkusen youth teams’ competitive matches in February.
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Among other things, all the advertising boards at the training and playing areas have been renewed, and a striking logo now adorns the main building at the entrance to the performance centre.

Three times a year, Barmenia also offers young Bayer 04 fans the opportunity to take part in the Football School On Tour presented by Barmenia with youth coaches from the performance centre. Other offers include children's press conferences with senior Werkself players and the opportunity to be right in the middle of the action at home matches in the BayArena.

Leistungszentrum Kurtekotten

Contract extended till 2028

Everything about the contract extension between Bayer 04 Leverkusen and Barmenia until 30 June 2028 can be found HERE.

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