
The reasons for this are, on the one hand, the higher purchase price of products as well as the increased transport and logistics costs. Staff costs have also increased.
Beer (0.5 litres of Pils or Kölsch) will cost €4.60 in the new season. That represents an increase of 40 cents compared with the 2021/22 season. The adjustment for non-alcoholic drinks is 30 cents with 0.5 litres of cola or apple spritzer now costing €4.30 for example.
The same applies to food at the BayArena: Black and Red fans will now have to pay €3.90 for a Bratwurst, which is 60 cents more than last season. Unfortunately, the developments listed above have made it impossible for Bayer 04 to avoid making these price adjustments.

Calling all Werkself fans: Even during the three-week international break – a first for September and October – you have the chance to visit the BayArena – and for a very special occasion. Bayer 04 is hosting a Health Day on Saturday 3 October, from 10:00 to 14:00 CEST in the Premium Lounge. Together with Bayer Vital and main sponsor BarmeniaGothaer, the Bundesliga club invites you to an interactive, free event centred on the theme of health. Partners will be present on site with their own exciting activities. Here is an overview of the programme of events.
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Goalkeeper Mark Flekken and goalscorer Miguel Gutiérrez spoke to Werkself-TV after the 2-0 win at home to RB Leipzig on Matchday 4 of the 2026/27 Bundesliga...
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Werkself-TV shows the highlights of Bayer 04 Women's 2-1 win at SC Freiburg on Matchday 5 of the 2026/27 Google Pixel Women's Bundesliga.
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Werkself TV shows the highlights of Bayer 04's 2-0 win against RB Leipzig on Matchday 4 of the 2026/27 Bundesliga season...
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Bayer 04 produced an impressive display from start to finish as they maintained their perfect home record this season with a 2-0 win over RB Leipzig on Bundesliga Matchday 4. Patrik Schick opened the scoring just before half-time, with Miguel Gutiérrez getting his first Werkself goal to wrap up the three points at the BayArena, where fans also got to enjoy the family matchday activities.
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