"I'm very optimistic that we will have a successful season," said the chairman of the board Fernando Carro at lunchtime on a stage decorated with black and red balloons and he continued: "We want to get back in the top four in the league and go as far as we can in the Europa League and the DFB Cup. Of course, we need the support of our fans again."
And that was definitely in evidence on this Sunday in beautiful summer weather: 12,500 Black and Reds found their way to the Neuland Park over the course of the day. Many of them were among the first to find out about Leon Bailey's contract extension. Sporting director Jonas Boldt was the bearer of this positive news – and that was greeted by great applause. "We said we wanted to keep the team together. But not just keep it together as we have very ambitious targets at the end of the day and all the lads who've stayed with us identify with that," said the 36-year-old. And Rudi Völler, who was unable to attend due to a TV commitment, sent a video message for the fans.
Whether it was the presentation of the new home kit, the professionally compered FIFA exhibition match on stage between Bayer 04 e-sportsman Marvin 'M4RV' Hinz and a fan prize winner, a preview of the musical '1904', the presentation of the first team squad or one of many interesting talks – there was no shortage of attractions at this family fest. Numerous partners and sponsors plus Bayer 04 sections were on hand to invite fans to try things out, get involved and join in competitions. The commitment shown on the day to provide members and fans with memorable experiences was impressive and brilliantly received: In spite of the very warm weather, young and old gathered in their numbers for six hours at the many marquees and stands.
The autograph session proved to be particularly popular with all the Werkself players and coaching staff, with the exception of Julian Baumgartlinger (torn knee ligament) and Dominik Kohr (suffering with a cold), taking part for two hours to fulfill the wishes of the fans.
Once again, well over 100 Werkself fans were delighted to receive an invitation from the club’s record appearance-maker, Rüdiger Vollborn, to the sold-out Schwadbud at the BayArena. This time, the supporters listened as the club historian provided fascinating, exclusive insights into the period from Bayer 04 being founded in 1904 to the club’s promotion to the Bundesliga in 1979. A journey through time is also planned for the upcoming ‘Rudi lädt ein’ event in early November – this time focusing on the years of the Nazi regime.
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Happy children’s faces at the SSV Lützenkirchen training ground: For the 25th time, the Birkenberg soccer school – organised by SportBund Leverkusen – offered participating youngsters an exciting holiday activity. Meeting a Bayer 04 player has now become a cherished tradition. This time, Ibrahim Maza visited the 150 children and spoke to them about his World Cup experiences, amongst other things. “It’s always lovely to see the children’s enthusiasm for football,” said the 20-year-old, after bringing a sparkle to many eyes with selfies and autographs.
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One day after the successful DFB Pokal first round tie at SV Wehen Wiesbaden (4–0), the mood was understandably really good: Over 400 Bayer 04 supporters gathered on Sunday, 23 August, for the annual fan club meet-up at the BayArena and got in the mood for the new season through direct and informal discussions with Bayer 04 management, head coach Carles Martínez and Werkself players.
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Werkself-TV shows the highlights of the Bayer 04 women's 2-0 win at RB Leipzig on the 1st matchday of the Google Pixel Women's Bundesliga 2026/27.
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